As you may know, Feedbackly’s survey editor allows you to create an ‘upsell’ question type which is mainly used to collect customer emails for the purpose of sending automated upsell offers directly to them on a later date. This tool is immensely powerful because you are able to configure these emails to be triggered in response to the positive or negative feedback that a customer leaves. The reason why this system works so well is because the percentage of customers who are willing to leave their emails in a Feedbackly survey is very high, around 40%. Why is this percentage so high? The answer is simply because we offer them an incentive to do so.