CX Academy 3

As we want to help you to make most out of our service, we’ve created Customer Experience Academy to guide you through the essentials. This is the Third part where we discuss what does it mean to run multichannel CX measurement!

Usually our customer base is fragmented into different segments based on how they communicate with us or with brands in general. So if we would collect feedback or customer experience data only with one method we would reach only one specific group. If you draw conclusions based on that data about your whole business, it´s not necessarily taking you in the right direction. Continue reading “CX Academy 3”

CX Academy 2

As we want to help you to make most out of our service, we’ve created Customer Experience Academy to guide you through the essentials. This time we’ll check out what you actually can find when you are logged in and tell you what to do with all the information you’ve collected. In short, we´ll see how to use your dashboard to analyze the feedback. Continue reading “CX Academy 2”

Increase your sales by listening to your customers

Do you know when your customer leaves satisfied or when there is a high risk that the negative feedback starts to spread on social media? Did you know that it is six times more likely that your customers will tell others about the bad experience he or she had than recommend your service? If you want to build a successful customer experience and create the product even better and more valuable, why would you trust to a hunch? Let’s get back to customer experience basics! Continue reading “Increase your sales by listening to your customers”

Your customers are important, but so are your employees!

What is 360-degree feedback?

360-degree feedback is a tested method of improving productivity and job satisfaction. Responses to a questionnaire, usually provided via the internet and automated, help employees see themselves as others would see them and provide vital information also for managers. Generally, 8 to 15 people give the feedback. The resulting report encourages the people being assessed to capitalize on their strengths, and points out areas to make changes. Most 360-degree feedback programs are strategic initiatives. The 360-degree feedback programs are designed to support increased competitive advantage, development of leaders, increases in productivity, improved morale and job satisfaction, and retention of high-performing employees. Such programs often begin by assessing the senior leadership, and then migrate to managers and frontline employees. Continue reading “Your customers are important, but so are your employees!”

3 tips on how to improve your customer feedback measurement

Measuring total customer experiences from all touch points, rather than “assuming customer satisfaction” and sharing this information company-wide allows you to implement and execute upon strategies for future success. It might be a tricky task and take overwhelmingly lot of time. Here are three suggestions for you to success: Continue reading “3 tips on how to improve your customer feedback measurement”

Why is it important to measure customer satisfaction?

More organizations are utilizing online surveys as a method of capturing satisfaction feedback from their customers. Propels in innovation in the course of recent years have made it exceptionally savvy to gather a lot of information on a constant basis. Furthermore, organizations are starting to hop onto the temporary fad to accumulate their customer experience data. In any case, in the event that it isn’t done well, you can without much of a stretch wind up with poor results that don’t generally bolster the vital or operational choices that you set out to benefit from in any case. Continue reading “Why is it important to measure customer satisfaction?”

How to save up to 4k€ on your analytics cost per year?

We are not the kings of our customers anymore. The tables have turned and nowadays the customer decides how to communicate with the companies and businesses he or she wants to. Combined with digitalization and social media boom, this has led to a situations where our field of communications is very fragmented. Some of your customers might want communicate with you through your website and some e.g. through social media. Now the same thing of course applies to your own feedback and data collection. One channel is not enough anymore to cover the insights about your customer base.

Continue reading “How to save up to 4k€ on your analytics cost per year?”