Improving customer experience is fast becoming one of the most important strategies for businesses. In fact, Gartner reported that:
“By 2018, more than 50% of organizations will implement significant business model changes in their efforts to improve customer experience”
Most CEOs now agree that improving customer experience is vital to their company’s success, but often forget that their employees are the key ingredient to making those improvements. Customer experience strategies require a far wider variety of process changes than most CEOs generally consider, leaving a chinks in the armor of their organization.
One such process, which is often omitted from customer experience models, is the “employee experience”. In this blog post we will explain how employee experience can boost your CX plan, and highlight how feedback can be used to strengthen your strategies.
Continue reading “Use Feedback To Boost Your Employee Experience”
“Would I like to win a new iPhone? Of course I would”
Is there any other answer to this question really? When it comes to generating leads and gathering valuable contact details from customers and prospects, there are very few more effective methods than creating an irresistible incentive like a new piece of tech.
That’s why we created the Feedbackly iPhone Competition. We wanted to create a strong enough incentive for customers to leave unbiased feedback so that our users get the most amount of feedback possible, while gathering valuable marketing and sales leads at the same time.
And the best part? You don´t actually have to worry about buying iPhones to give away, we’ve got you covered. We draw the name at random and contact them directly to let them know that they have won the prize!
Continue reading “Feedbackly iPhone Competition 2018: And The Winner Is…”
Feedbackly is an all-in-one customer feedback tool designed to auto-measure your entire customer journey and is the only multichannel feedback platform with in-built sales and marketing tools.
We believe that listening to customers should be the norm in every organization – And what’s more, it should be easy. So in the spirit of making things simple, we created this video tutorial series to quickly take you through each step of creating and optimizing your Feedbackly account and to help you to become an industry leading customer experience expert.
Continue reading “Video Guides: Create, Optimize And Use Your Feedbackly Account”
The Feedbackly kiosk is a sophisticated iPad based device that is currently being used in over 300 customer locations, collecting valuable customer feedback data for leading customer-centric businesses all over the world. With features like customer satisfaction surveys, open ended response capabilities and a unique ‘upsell’ iPhone competition, the Feedbackly kiosk is truly one of a kind.
Once you have a Feedbackly Kiosk installed in your store, the next step is to learn how optimize your station and get the most out of the service. It is not only important to understand the key features but to also pay particular attention to the location of your device within your store or service area. Carefully picking the location for your device is a great way to receive even higher levels of customer feedback and grow your overall customer experience.
Here are our top tips:
Continue reading “Location, Location, Location. Where Do I Put My Feedbackly Kiosk?”
At Feedbackly we strongly believe that to be the best in your industry, you must consistently listen to your customers and make changes to suit their needs. Only your customers know exactly how they feel about your company and can provide the best insights into how your product could change their lives, steering you towards the ultimate goal of achieving strong customer advocacy and loyalty. This is where Feedbackly shines above the rest.
A top-quality, personalized service generally leads to great customer experience, which in turn makes it far more likely for your customers to recommend you to a friend. What better way to reach new customers than to have your own customers do it for you. And so with that in mind we decided to share our own NPS (Net Promoter Score) from the last 6 months to show what our customers think of Feedbackly, and to outline how their voice has shaped our company.
In short, NPS is a standardized way of measuring how likely your customers are to recommend your company to a friend or colleague. This is a good indicator of customer satisfaction and can be easily compared across industries. (For more details on NPS, check out our previous blog post HERE)
Continue reading “What Do Customers Think Of Feedbackly? Our NPS Score”
2017 has drawn to a close, a brand new year is upon us and so it’s about time we started to look forward to the exciting new possibilities for Customer Experience trends for 2018. We will take a look at what is most likely to happen with CX measurement over the coming months and give some insights into how they will shape the world of customer experience.
Firstly, lets start by saying that there will likely not be any HUGE changes to last year’s trends but rather we will see old trends becoming even stronger. 2018 will see the overall rise in popularity of customer experience, with a particular focus on personalization, multichannel and the customer journey. The growth of customer experience globally this year will be heavily reliant on C-level awareness, which means that top-level executives and company leaders will be placing a much stronger focus on increasing the customer experience and monetizing their customer journey.
Here are the customer experience trends for 2018!
Continue reading “Customer Experience Trends In 2018”
Christmas is just a week away and we here at Feedbackly couldn’t be more excited! Christmas lights are glowing at every street corner, the smell of fresh Joulutorttu (Christmas tarts) is sweeping through the city. For some (me included) the realization has just set in that this is our last chance to get presents before the big day. There are two types of Christmas shoppers in the world; those who have already bought, wrapped and tucked away their presents under the tree, and those who will be flooding the stores this weekend in the hope of picking up their entire list of gifts.
Continue reading “Maximize Your Customer Experience This Christmas Week”